CARROLL & CO. WEDDINGS
ABOUT THE BRAND
Founded by Rita Carroll Shepard, Carroll & Co. is rooted in a love for editorial design, refined hospitality, and New England charm. Each wedding is more than an event — it’s a curated experience, layered with meaning, style, and joy to be remembered for a lifetime.
"RITA BROUGHT A LEVEL of STYLE to OUR WEDDING WE COULD HAVE NEVER ACHIEVED on OUR OWN. SHE SAW what WE MISSED. The RESULTS? ICONIC."
— CAMILLE, 2024 BRIDE
Hi, I'm RITA
For as long as I can remember, I’ve been drawn to the beauty of details — the way a well-set table invites conversation, how a single flower can set the tone of a room, or how thoughtful planning transforms a moment into a memory.
As a bride myself, I discovered that planning wasn’t just about logistics — it was about vision, design, and the seamless choreography that allows couples to feel fully present on their wedding day. What began as spreadsheets and color-coded timelines quickly became a passion for creating experiences layered with style and meaning.
That passion, paired with my background in project management and operations, evolved into Carroll & Co. Weddings — a planning studio dedicated to crafting editorial, timeless celebrations with ease. My approach balances refined design with meticulous coordination, ensuring that every couple feels cared for, calm, and celebrated.
Beyond weddings, I’m a runner, wellness enthusiast, and lover of simple pleasures — long walks with my pup Millie, a glass of wine paired with a good early-2000s rom-com, and afternoons spent wandering New England’s coastal towns. These small joys are what inspire me to create celebrations that feel personal, effortless, and unforgettable.
THE C&C DIFFERENCE
At Carroll & Co., our role is to move within that rhythm, attuned to the details, the energy, and the fleeting moments that make your day unforgettable. We approach each celebration with a balance of editorial design and seamless coordination, ensuring your story unfolds with both style and sincerity.
We combine refined guidance with a relaxed approach, so you feel at ease and fully present. The result is a wedding that feels timeless yet personal — a celebration that honors your vision and allows you to savor every moment without distraction.